SXSW 2010: Why I HAVE to Go Next Year, SXSW 2011

Mar182010By shervin

South by Southwest (SXSW) is a series of interactive, film, and music festivals and conferences that happens every spring in Austin, Texas. Centered in downtown Austin’s Convention Center, it began in 1987. Each section runs mainly independent of each other with various start dates.

Why do I have to go in 2011? Only because it’s one of the most interesting events to hit “The South”. Along with a great list of sponsors, SXSW has been a solid platform to showcase really exciting innovations in the technology industry.

This is a preview of SXSW 2010: Why I HAVE to Go Next Year, SXSW 2011. Read the full post (390 words, 8 images, estimated 1:34 mins reading time)
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The Tag Reader Application for Smartphones: Another Boost for Print Media

Mar172010By Melissa

To save time and supplement my online shopping addiction, I subscribe to Lucky Magazine, which targets working women in their 20’s and 30’s, advertising page after page of products. To be more exact, it is a special interest magazine that is all about shopping and style. It works like a monthly catalog that features purchase information on everything from the hottest peep-toe to pumps to the best new makeup products.

This is a preview of The Tag Reader Application for Smartphones: Another Boost for Print Media. Read the full post (445 words, 8 images, estimated 1:47 mins reading time)
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Do You Have Content Management System Baggage?

Mar172010By Melissa

Sometimes when Optimum7 takes on a new client, it could be a bittersweet experience. It’s great to have the opportunity to help a client grow, but what could stop that train dead in its tracks is when your new client has CMS baggage. I’m talking about content management baggage from prior website design.

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Twitter’s New @Anywhere Platform

Mar152010By shervin

While many of us were waiting to see how Twitter would implement their new advertising platform, it seems Twitter had something else in mind first.

Twitter announced at SXSW that they will be launching a new platform called @anywhere. The idea is to take the Twitter experience and allow it to be implemented anywhere on the web. As Twitter states it in their blog, “Soon, sites many of us visit every day will be able to recreate these open, engaging interactions providing a new layer of value for visitors without sending them to Twitter.com.”

This is a preview of Twitter’s New @Anywhere Platform. Read the full post (321 words, 8 images, estimated 1:17 mins reading time)
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Is TV Going to Die at Some Point… because of Apple?

Mar092010By shervin

I can spend hours in front of a TV. I prefer watching TV on a big screen, sitting at a comfortable distance rather than on my 15 inch laptop screen, in my face and on my lap. But no matter how I enjoy watching TV, I can’t help but get this recurrent feeling that in the coming years TV will be replaced with some sort of Internet-based system.

While Home Entertainment Systems already can integrate Internet through PC and Mac through a home TV, based on the ability of the PC or Mac to output HDMI signals, I’m thinking more along the lines of getting rid of Cable/Satellite altogether.

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Apple’s App Store Purge: App Ban Round 2

Mar092010By shervin

It seems that Droid’s and Verizon’s attacks on the iPhone, citing the multitude of useless apps, and lack of certain functionalities has lead to a reaction by Apple to take charge and clean up their cluttered app-store.

With the recent removal of “sexy” apps from the Apple App-Store it should come as no surprise that Apple wants to remove even more apps to show a more useful side; reinforcing a sense of exclusivity (you decide if it’s false or realistic).

Numerous sources say that the ban is specifically for template-based iPhone applications; stating that the new ban isn’t suppose to get rid of current apps, but forewarn the disapproval of future apps with this format.

This is a preview of Apple’s App Store Purge: App Ban Round 2. Read the full post (435 words, 8 images, estimated 1:44 mins reading time)
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Why Hulu Fees Will Bring Its Collapse

Mar082010By shervin

Last week I talked about Walmart purchasing Vudu, and why this was a smart move for them. This week AP Business Writer Deborah Yao wrote an article suggesting that Hulu very well may be charging for its content very soon. As opposed to Walmart, this is not a good move when it comes to the consumer.

While I completely understand the need to charge for the videos that Hulu shares—TV Shows like The Daily Show and Family Guy—doesn’t mean that I like it. The fact is, for me, and the majority of users, this will drive me away from the site altogether. Why would I pay for content that I can easily find somewhere else online with a quick Google search?

This is a preview of Why Hulu Fees Will Bring Its Collapse. Read the full post (453 words, 8 images, estimated 1:49 mins reading time)
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KGB vs. Google: Why the Winner is Obvious!

Mar082010By shervin

I’m sure we’ve all been out and about and have either been asked a question or inquired about something that we needed to get a quick answer to. Thanks to these revolutionary smart phones we don’t have to call 10 of our friends/family to find the answer, nor do we have to run down to the nearest library in the advent that no one knows the answer. We can simply look to our useful Smartphone (the word useful is used loosely here depending on the phone you currently have) and find the answer we need through a choice of methods,   including a quick Google search or through a service known as KGB.

This is a preview of KGB vs. Google: Why the Winner is Obvious!. Read the full post (439 words, 10 images, estimated 1:45 mins reading time)
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Nintendo DSi XL: Another E-book Reader?

Mar052010By Melissa

I must confess, I do not have a Nintendo DS, but I have friends who do and I must admit it’s a cool little product. With the integration of gaming, Wi-Fi connectivity, and a camera, the only thing this device was missing was eBook functionality. Being released later on this month is the Nintendo DSi XL, with a built-in library of 100 Classic Books.

The first reaction is, that this device will not compare to a Kindle or Nook in this initial version. I believe that this statement is true, but if Nintendo sees a growing market for consumers wanting to use this product for eBook reading in conjunction to gaming, I believe it will expand this feature and take the device to the next level.

This is a preview of Nintendo DSi XL: Another E-book Reader?. Read the full post (432 words, 8 images, estimated 1:44 mins reading time)
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The Smartphone that Is Environmentally Smart: The Samsung Blue Earth

Mar052010By Melissa

In February, Samsung revealed the first solar powered touch-screen Smartphone made of recycled plastic water bottles. Not only is the phone and its charger made from recycled materials, but it has a solar panel in the back of the handset cutting down the time you will need to actually plug the phone in to an outlet to charge. Even the packaging for the phone is made of recycled paper; just in case you were wondering. There are tons of articles about the phone on the internet, but I was interested in noting who will use this phone and the reactions of consumers to this new product.

This is a preview of The Smartphone that Is Environmentally Smart: The Samsung Blue Earth. Read the full post (475 words, 8 images, estimated 1:54 mins reading time)
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