Category Archives: Email Marketing

It is a question that a lot of people ask.To have a better understanding about why spammers spam, you have to look into the benefits of spam.Just like a Home Burglar, there is a financial aspect to their career decision 99% of the time. Spammers are people too. They have monetary needs like everyone else from a purse snatcher to a kidnapper. They act in a way that has become an annoyance to millions of people. It is estimated that 80% of the email traffic that is received around the world is spam. That is a lot. It cripples the internet, and wastes millions of business dollars, and lots of time. Let's dig deeper into a spammers world, and we will find out that what lies ahead is psychologically and mathematically devious. It’s the true un-filtered world of the marketers and a numbers game, that when played long enough, you can win.