Category Archives: Search Engine Optimization
Those of you familiar with Optimum7 are well aware how intense we are about CONTENT towards achieving top SEO performance levels. This is because we cannot emphasize it enough; whether it is your website content, that is, your content that you see on your home page and all of the web pages that constitute opportunities [...]
The field of SEO (Search Engine Optimization) is growing and is generating more buzz every day. Whether business owners have a website promoting their physical business location or the website itself is the business location, getting found is quickly recognized to be an important objective of the business. There is no doubt that most modern [...]
Based on recent trends, it appears that Personalized Search, long discussed and written about, is now really being deployed on a significant scale. This doesn’t mean that what I am about to share with you won’t again change and very soon as Google themselves are still testing the waters. This is a preview of Personalized [...]
SEO (Search Engine Optimization) is used by many web site owners to increase traffic, awareness, and revenue for their ecommerce sites. We can all agree that SEO is beneficial to many kinds of sites, but what about aspiring models and celebrities? How can their careers benefit from SEO? If your goal is getting to the [...]
This was the first time I heard Guy Kawasaki speak. Frankly, I am so new to Twitter, I didn't even know he is kind of the "Twitter King" at least right now. Mr. Kawasaki is surely at the forefront of the many that are all atwitter about Twitter. He is currently the managing director of Garage Technology Ventures (early stage venture capital firm) as well as a columnist for Entrepreneur Magazine. He is also a co-founder of Alltop, a website magazine rack of sorts.
This is the first in a series of posts that I will be making to offer my reflections on The SES (Search Engine Strategies) Conference in New York last week. The 3 day agenda included 5 tracks of presentations and discussions as follows:
Website analyzation is key for a Search Engine Marketing Specialist. The ability to look at a website and figure out whether it has potential or not for your services is the first fundamental step in moving forward on a SEO project. I have created a step by step process on how to analyze a website. This [...]
In the game of Search Engine Optimization, there are several techniques or procedures that you learn as an SEM specialist to make a site more visible on search engines. As a site owner, it will soon become evident how important adding new content continuously to your site when you notice an increase in traffic volume. [...]
SEO is the acronym for Search Engine Optimization, an internet marketing strategy used by webmasters and online marketing specialists to make a webpage more visible in the organic search results. If a site is more visible in search results, the site will increase its traffic volume.
Often, I speak with potential clients that clearly think that they know all of the keywords that they need to know about and, as a result, do not immediately see much value in keyword research. Some come to us saying that they only want to be optimized for one keyword. When asked why, I am told that it's the only keyword that has any value to them and they are sure it's the only keyword worth optimizing.