Google has made a smart, powerful move on the technology chessboard of champions with its $12.5 billion bid for Motorola Mobility. It means a leg up for the once flailing company, Motorola, that five years ago ruled high and mighty in cell phones — the smartphone market today. While this possible purchase only appears, to some, as a defensive move for the master player Google, it is enough to warn off the certain future advance of master player Apple.
Japanese tech source Kodawarsian revealed that Apple’s upcoming September 7th news conference could possibly ring in the bell for an epoch-shaking iPhone 5. If this happens, Apple will certainly be on its way to reach the third of the 300 million United States smartphone users who had expressed desires for the iPhone 5.
Second quarter, this year, Apple ruled the roost by knocking off Samsung and Nokia as number one in the global smartphone manufacturer market. Apple already lays claim to an estimated 50 million iPhone users – and 35 million iPod users. Samsung, with Google’s Android operating system, moved to second position, Nokia got third, and Blackberry RIM fell to fourth.
But this could be a mere castling move for Google. Its castling rook is large and firm and spreads over the many market users with the Android open face operating system – open to the extent that Google is pleased with the mechanics. Android can now claim “50% market share across 35 countries across the Globe.” Others, world over, are allowed to build apps on the Android system without paying into a proprietary system, as required under Apple.
Power mover Microsoft had already castled months ago, tying up, for sure, Nokia with its forthcoming mobile Windows 7. But Microsoft has always been hovering over and above the Apple compound. The Windows operating system will continue to gauge more computer desktops and laptops than Steve Jobs will ever sweep. But that’s about the domain of desktops and laptops, a little beyond the concern here.
The concern is the future on the wall, mobile wireless OS technology. Indeed, Microsoft helped Apple — along with an entire consortium including RIM, Sony, Intel, AT&T and Verizon — castle its King as they both moved swiftly down the board across the moat and kept Google from buying bankrupted Nortel’s 6,000 wireless technology patents.
Google’s move, as Apple’s, is a defensive move, one would be led to believe. It places some 17,000 patents in wireless phone technology on Google’s side when the real wars begin.
Through Google, Android already has all the features Jobs expects to introduce in Apple iCloud OS combined with and now, seamlessly, supposedly, integrating the Pad and Phone September 7th. Google is certainly not going to lose Samsung and the others making up its 50 percent share in mobile OS technology. Apple has 18 percent.
Now, with the hardware platform it now has in Motorola, Emperor Google, in a smart move, will certainly fashion a new business model in new clothes.