Tag Archives: Search Engine Optimization
The Search Engine Wars … Google, Yahoo and MSN
Google, Yahoo, MSN. These are all search engines that we have used at some point in our web-lives. In my experience, Yahoo used to be a major player in the Search Engine industry. I remember the day when I converted to Google; we all probably have a similar story. I was about in 8th grade; I was doing research for a project and was searching for something using Yahoo. My aunt came in the room and told me to use Google. Like anyone hearing the word "Google" I was perplexed, but she was a Berkley Grad so I saw her with some credibility. She told me that it gave smarter and better search results. Since that day I don't think that I have used Yahoo to search anything since.
Posted in Other Also tagged google, MSN, organic search, search engine wars, Search Engines, search results, top search engines, Yahoo Leave a comment
Helping Your Clients Visualize the Benefits of SEO
The field of SEO (Search Engine Optimization) is growing and is generating more buzz every day. Whether business owners have a website promoting their physical business location or the website itself is the business location, getting found is quickly recognized to be an important objective of the business. There is no doubt that most modern [...]
Search Engine Marketing Industry – In denial?
This is the first in a series of posts that I will be making to offer my reflections on The SES (Search Engine Strategies) Conference in New York last week. The 3 day agenda included 5 tracks of presentations and discussions as follows:
Why Blogs Matter for a Business Website
We have written repeatedly, yes exhaustively, about the importance of “content” to generate high rankings and the ultimate traffic. Blogs are a great way to create the great weekly, better yet, daily habit of writing about something that will be of interest. Your blogposts can be about something directly or indirectly related to your business. It can really be about anything, that is, within reason.
Capitalizing on Super Bowl Marketing
The Super Bowl is always an event that we all look forward to. Even if you don't enjoy sporting or competitive events, every one still finds themselves captivated in the festivities. Whether it is the super bowl parties, the grocery store savings, the massive amount of gambling, or you simply enjoy watching the commercials, the Super Bowl has something for everyone, including marketers.
Google Personalized Search: Caution – Be Careful how you Search!
Do you own a business? Do you have a website for your business? Do you actively check where you are ranking on Google? Have you noticed that the results lately are not changing when you search terms that you regularly search for?
Posted in internet marketing, Search Engine Optimization Also tagged google, Personalized Search, SEO Leave a comment
Recession: Are you a victim?
Let me get right to the point. You can choose to be a victim and blame it all on the recession. You can scale back, cut your budgets, and wait for the clouds to lift. If you are doing so, you are in plenty of company.
However, consider these simple facts from our Company, for one:
Posted in MARKETING, Online Marketing and Business, Other, Search Engine Optimization Also tagged internet marketing, MARKETING, Recession, SEO Leave a comment
Managing Your SEO Staff
There can be no question that the SEO process gets harder each day as technology advances and Google ups its game by introducing more ways to measure relevancy with its Search Technology. How do we as marketers, keep up with the changes and advancements, and make sure that we stay on top of our staff to improve their skills?
Posted in internet marketing, MARKETING, Search Engine Optimization Also tagged internet marketing, Management, Managing SEO Specialists, People Management, SEO, Staffing Leave a comment
How Do I Get to the Top of Google?