Tag Archives: SEO

Google Instant: How Much Faster Will Searching on Google Get?

Did you happen to catch the Google logo today? As you type in the letters of your search query, one by one, you’ll see the Google Logo go from a washed out white to its traditional logo colors. If you were wondering why Google did this, there is a really good reason behind it and their blog explains it.
Posted in google | Also tagged , , , , , | 1 Comment

Online Digital Marketing

It’s not enough to build the perfect website. Without effective digital marketing of your goods or services, if no one sees your site, how will you drive home sales? Essential to today’s Internet success is the ability to effectively market your site through several different avenues.
Posted in Marketing and Advertising | Also tagged , , , , , | Leave a comment

Great Product Description Tips

There are many factors that go into a successful ecommerce site. Many would say that the design or appeal of the site is the most important, but without Search Engine Optimization (SEO) and quality internet marketing, a site cannot be found, nor can it convert sales. Once design and SEO is in place, how to sell the product becomes the primary focus. Selling an item on the internet means convincing the customer the product they are viewing is the right one.
Posted in Ecommerce | Also tagged , , , , , , | 2 Comments

SEO Friendly Website Structure

Very recently I was shown some websites that had aesthetically interesting designs, but I was baffled about the elements in the site structure, since they were not optimized for SEO (Search Engine Optimization). The point of creating an SEO friendly website is to ensure that those people who want to find your site can actually find it. You also want to be viewed as a credible site in the eyes of the search engines, more specifically, a very important search engine like Google. This was much clearer to me after I saw the Search Marketing industry demonstrate how they use design to achieve better results at the Pubcon in Vegas.
Posted in Website Design | Also tagged , , , , , , , | 5 Comments

The GDP is Up, Job Market… Not So Much!

The GDP is up but jobs are still not coming back; it may have a lot to do with perceptions of the consumers. I just noticed that the unemployment rate is now 10.2% … not good. I for one have changed my spending habits and although I’m hearing a lot of better news in regards to the economy I’m still quite reluctant to spend. Is it the same for everyone else; are consumers not comfortable spending?
Posted in The Economy | Also tagged , , , , , , , | 1 Comment

When to Use Videos and Media in Your Content

This blog was actually inspired by a search query I entered. For anyone who needs to find information on the internet and also wants a visual tutorial or wants to see images, it becomes frustrating when you can read the content but feel that it should include helpful media to go along with it. When a reader cannot find the visual element, they tend to turn away and try to find it somewhere else. It depends on what kind of information you are writing about but if it is something instructional you might want to include a visual aid.
Posted in internet marketing | Also tagged , , , , , , , , | Leave a comment

Where Did Bing Come From and Where is it Going?

Lately you might have heard some hype or seen internet ads and even some TV commercials promoting a new search engine called Bing. Bing is a search engine, but it’s not necessarily new. Bing is actually the search engine formally known as Live Search, Windows Live Search, and MSN Search which is powered by Microsoft [...]
Posted in Search Engines | Also tagged , , , , , , , , | 5 Comments

How Do I Get to the Top of Google?

I want to go back to some basics in SEO today. We usually deal with more advanced aspects of online marketing. However, recently we see more and more that basics really do matter when it comes to new websites and URLs.
Posted in Search Engines | Also tagged , , , , , , , | 3 Comments

How to Increase Organic Search Results

Unless you rank #1 on page 1 for all of your keywords you should be seeking to increase your organic search results. No, that isn’t even accurate; even if you are ranking #1 page 1 for everything you should still want to increase your organic search results - more on this part later.
Posted in Other | Also tagged , , , , , , , , | 5 Comments
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About Optimum7

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