Tag Archives: Social Media

Get Informed with the White House YouTube Channel “Citizen Tube”

A while back I wrote a blog on the best websites to learn about healthcare reform. The websites mentioned were official sites with lots of information from both sides of the political spectrum. But what would be better than hearing it directly from the horse’s mouth? I’m not sure how many American citizens know about the White House-backed YouTube Channel called Citizen Tube. The issues surrounding Healthcare Reform have not gone away and today (Thursday, February 25th), the White House streamed a live feed of the bipartisan healthcare reform debate.
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Can Digg Help Toyota Do Some Damage Control?

Toyota has really had a fall from grace in recent weeks. The tremendously successful Japanese auto company has significant market share in the United States, previously with a flawless reputation for dependable cars. Companies like Toyota made buying Japanese cars a better choice than looking to our own American car companies. The torrent of car recalls, followed by weak executive statements has certainly put Toyota on the defensive; what steps can be taken to rebuild the reputation of this great car company.
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Google Buzz: Google Joins Social Media

According to The Wall Street Journal, Google’s email application, Gmail, will be releasing “… a new feature that makes it easier and faster for users of Gmail to view media and status updates shared by their friends.”
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The Pepsi Refresh Project

Pepsi Cola has been a long running staple in the Super Bowl commercial lineup. 23 years to be exact. But for the 2010 Super Bowl, Pepsi’s famous commercials will be M.I.A. Pepsi Co Inc is a parent company to Frito Lay, which will air a Doritos commercial, but now the cola company is focusing on the Pepsi Refresh Project, an online cause marketing campaign that will fund grants for philanthropic efforts.
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Using Social Media for Relationship Marketing

Trying to acquire new customers is more costly than keeping the ones you already have. Relationship marketing is geared towards customers that are the most valuable for your business. These customers expect great customer service and want to feel like they have some kind of relationship with the company in hopes that the company will make them feel like a valued customer. In turn, these customers are usually the most loyal and will spread the word about your business. Let us hope you do not disappoint them.
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Predictions for 2010

As I previously wrote in my article “Looking back at the last Decade,” the last ten years have brought us many new technologies that change the way we live today. This blog post will focus on some of the things that I think will be useful to us in the next year.
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Sharing Digg Submissions through Facebook Connect

Quite a few months back, I considered myself a Digg rock star. Gee, aren’t I humble? I was not the most popular user, but I had the formula down packed for getting a story on the first page. To Digg’s defense, before the shouting function was turned off, it really wasn’t too much of a challenge to rank well.
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Top Internet Topics of 2009

The year 2009 has been one of the biggest years in my lifetime. I’ve graduated, started my first full-time job, and I have learned so much about myself within this year alone! But, this blog post isn’t about me! It’s about the year. Let’s take a moment and look back at this spectacular year.
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PUBCON: Internet Marketing Tools and Strategies

The Pubcon 2009 SEM Conference which was held in Vegas on November 9-14 covered many aspects of Internet Marketing. After I filtered out all the advertising / self-promotion noise, I came up with a couple of major and related developments regarding the Online Marketing Industry. Firstly, much more attention is now being paid towards revenue generation rather than hype or non-business claims of success. Also, the SEM Industry has sufficiently evolved to the point where marketers are genuinely focused on conversions, results and actual ROI.
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Trying to Stay Afloat: MySpace Acquires imeem

If you were a multi-million dollar company at the top of your industry and you suddenly dramatically fell off your high-horse, what would you be? Well, you’d probably be MySpace in this social media-crazed world that I’m not ashamed to say I am a part.
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