Tag Archives: Viral Marketing

The Geico iPhone App

Jan112010By Melissa
Lately I have started to pay specific attention to commercials for Insurance Companies. It is interesting to watch the approach they take when trying to sell insurance in our current economic climate. Mostly, insurance companies like to project a feeling of security, however this angle has been exhausted and a new focus is on customer service to set one company apart from the other.
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Great Halloween Makeup Tutorials on YouTube

Oct282009By Melissa
Halloween is a fun day for kids and adults alike. Thanks to the internet and so many people contributing and sharing information on the web, the internet has become a great resource for whacky and unusual costume ideas. I’m excited about my costume this year but really need some how-to-apply-make-up tips. There were tons of search result pages with instructions available, but what kind of makeup instruction does not include a visual aid? Luckily I found some great make up tutorial channels on YouTube to help complete the transformation one step at a time.
Posted in Viral Marketing | Also tagged , , , , , , | Leave a comment

Viral Marketing – Where the Underdog Has a Chance

Jan152009By admin
A few weeks ago I wrote a blog about how a certain NBA player was using viral marketing in the form of YouTube videos and a website to get fans to vote for him to be able to compete in the NBA Dunk Contest. The voting took place between three NBA rookies; the winner of this contest gets to be the fourth contestant in the Dunk Contest that will be held in February. I made a prediction that the player who ran a successful viral marketing campaign would win, regardless of playing time, stats, or even dunks seen on television. The voting ended on January 14th. I never cease to amaze myself.
Posted in MARKETING, Online Marketing and Business, Social Media, Viral Marketing | Also tagged , | Leave a comment

When Do Companies Stop Marketing: Success or Suicide?

Jan112009By Duran
It's no question that marketing is the first department to lose in economic downturns. Companies have already started cutting marketing jobs, canceling sponsorships, and scaling down budgets. While we all understand the necessity and the reasons behind it, I want to write about how big companies with unlimited resources freak out in a recession and lose opportunity.
Posted in MARKETING, Small Businees, The Economy | Also tagged , | Leave a comment

All Star Marketing

Jan062009By admin
Every year the NBA holds its annual All Star Weekend in various cities throughout the United States. This year the event happens to be in Phoenix Arizona. Of all the events, the Slam Dunk Competition is one that creates the most stir. Many of the greats have taken the trophy home including Michael Jordan, Kobe Bryant, Dominique Wilkins, and Vince Carter. It is always a great honor to be invited to these events. This year, unlike years before, the last contestant will be chosen by an online voting contest held on NBA.co
Posted in MARKETING, Social Media, Viral Marketing, internet marketing | Also tagged , , , , | Leave a comment

Best Viral Marketing Campaigns of 2008

Jan062009By admin
Elf Yourself (Office Max) - I am sure we have all received this email of our loved ones dancing as elves. Not only was this vastly popular, but fun, and has driven tons of traffic to their site ... Kudos to Office Max for the brilliant idea. www.elfyourself.com
Posted in MARKETING, Viral Marketing, internet marketing | Also tagged , , | Leave a comment

Marketing in a Social World

Dec042008By Duran
Everything is social nowadays and users are as aware as ever. It's as social as it has ever been online with social media, social bookmarking, and social networking. The main objective is to attract users, generate traffic, to keep them there for increased page views and average time on site to sell Ad Space.
Posted in MARKETING, Online Marketing and Business, Sales, Social Media, Technology / Equipment, The Economy | Also tagged , , , , , , | 1 Comment

Kobe Bryant, Nike, and Obama Bring Change to Internet Marketing

Nov152008By admin
There has been a trend for the past several years where online videos have become the most favorite media for publicity about one's products, services, and / or talent. This trend has piggybacked the popularity of YouTube and has taken off on a genre all its own. Now, more than ever, we are able to launch viral marketing campaigns using online videos to reach the masses. Millions of people go onto YouTube every day to get their fix of a few minutes of entertainment. With the right keywords tagged on your videos you can drive a great amount of traffic to your online video.
Posted in Other, Viral Marketing | Also tagged , , , | Leave a comment

Internet Marketing – Allocation of Resources

Oct072008By Duran
Online marketing is broad with many different strategies to follow. The possibilities are almost endless and it's impossible to use all channels of marketing. That's one of the reasons marketers need to focus client resources on the channels that will be of more benefit to the client and the project at hand.
Posted in Email Marketing, Online Marketing and Business, Search Engine Optimization, internet marketing | Also tagged , , , , , , | Leave a comment

High Search Engine Rankings – You have to EARN them!

Sep272008By Arthur
The ongoing financial panic and crisis continues to concern and frighten people from all walks of life. There will be a bail out, in all likelihood, to stave off economic catastrophe ... at least for awhile. So, what does this have to do with High Search Engine Rankings and Internet Marketing?
Posted in Online Marketing and Business, Search Engine Optimization, Small Businees, The Economy | Also tagged , , , , , | Leave a comment

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